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With  a chronicle of success that dates back half a century, we, the Sharief Group, march forward enthusiastically  looking forward to our centenary.
With  us policy performs and actions replace illusions. An unending quest for  perfection, an impeccable desire to service, and a determination to leave  nothing unexplored or unconquered translates our actions into accomplishments.  We have survived the complexity of a paradox market, grown with it and later revolutionized  the concept of retailing, diversifying ourselves as a partner in drawing  today's local retailing parameters.
A  highly professional management team, driven by it's uncompromising attitude for  perfection, leads an ever vigilant staff, equipped with state-of-the-art know  how providing instant solutions and ensuring smooth operations.
As  Distribution/Agency Representation constitute a major part in the support of  our retailing no effort is spared to update the system with the latest market  developments and innovations. Our unflinching support to the retailers  guarantee fast growth with the fair profit and our presence in this segment is  unarguably accepted by the industry as a major force and commands sufficient  respect.
Our extensive distribution network covers super markets, department stores,  hypermarkets, co-operative societies, duty free shops, groceries, hotels and  other institutions. Excellent warehousing facilities (8 warehouses) at  strategically important locations with a fleet of vans and delivery trucks  support the operations. The total system based information flow right from  purchase to sale.
Backed  with the expertise gained from over fifty years of experience and an all  capable infrastructure, we have set ourselves on a course of advancement which  will enable us to branch into new horizons. We actively seek locations and open  new stores when opportunities are found within our budget of expansion. With a  deep-rooted commitment we endeavor to provide the very best to our esteemed  clientele, upholding the very same guidelines, that has helped us win their  unshakable trust in the past.
Sharief is committed to  offering compelling assortments of merchandise. Today's customers are pressured  for time. They expect our stores to carry the right sizes, colors and style  choices. This requires experience, attention to details and passion for the  business.
SHARIEF  GROUP WORKFORCE 
Speed  and agility are the core of Sharief's  business strategy. Our success has also been possible, thanks to the effort of  our people. We have attracted the finest talent and given them the environment  to perform, which they have done handsomely. Sharief  executives are empowered to take actions and get results with many opportunity  shared, communicated and acted upon through our frequent teleconferences,  leveraging our key suppliers relationship to help respond quickly to emerging  trends. Our stores are leaders in their markets whi