HomeBranding EquationLogoYescase historyClientsFortune 500Servicesand fee structureContact UsFounder and president John Williams literally wrote the book on brand standards for leading companies like Hewlett-Packard and Mitsubishi. An entrepreneur and former owner of many successful small businesses himself, John has served as Entrepreneur.com’s branding columnist for over 5 years. Below are some of John’s published articles:Rules Logo Design8 MisconceptionsASAP Branding-1ASAP Branding-2ASAP Branding-3Biz Card BlundersBiz Card ABC'sBrand ExtensionsBrand AidBranding TrendsBrand Platform
Build a Personal Brand
Build Your Brand
Conveying Quality
Copy for Skimmers
Creating Sales Tools
Customer Stories-1
Customer Stories-2
Customer Stories-3
DIY Nightmares
Favicon
Identity vs Image
Image Art
JPG & EPS files
Lemmings vs Leaders
Little Things
Logos in Branding
Look Big Sell Big
Memorable Logos
Naming Your Biz
Niche Branding
Personal Branding
Professional branding
Protect Your Brand
Rebranding Makeover
The Art of Rebranding
Science of Logos
The Ties That Bind
True Colors
Walk the Line
Website Branding
Website Logos
Global Branding
LogicDesign works closely with you to create a clear, compelling global presence online and in print. Led by renowned branding consultant John Williams, LogicDesign specializes in developing power-packed brand identities that translate worldwide. Over 100,000 companies and organizations have relied on decades of know-how distilled from the LogicDesign team — an approach so unique, it's patented.
"On today's international stage, you've got to look well-established from the start," John says. "Often the first impression is your only shot."
LogicDesign gives entrepreneurs a global edge with a "look and feel" that conveys credibility and reflects your unique business and strengths. We can reposition, revitalize, or freshly create your brand identity.

Why LogicDesign?  
We are a privately owned firm with focused expertise, senior talent and a specialized global approach. With branding services geared to startup budgets and deadlines, entrepreneurs get exactly what they need, when they need it.
Senior-level talent on your project, regardless of size
Decades of success in brand strategy
Efficiency and value of streamlined process
Experience in global branding
Proprietary Process
Standardized processes often result in  cookie-cutter identities that do little to help your brand stand out ­- especially  when applied globally. Our approach applies proprietary tools and methods that deliver measurable value and enhance your brand's  impact and visibility everywhere. 
Sales Tools to Build Your Brand
Websites (SEO, PPC, Affiliate Programs, Social Networking)
Brochures
Stationery
Print Collateral
Packaging
Brand Identity
Annual Reports
Fortune 500 Clients
Our clients come from a variety of industries, including  technology, energy, communications, biotechnology, real estate, industrial  & manufacturing,